Training & Leadership Development
BSA‘s custom training solutions provide managers and teams with skills and knowledge that is key to building, growing, and driving a successful business. With 100 different training course modules to choose from, we can quickly identify the development needs of your teams and deliver practical soft-skills training courses that meet the skills needs of a business.
Sales, Staffing & Leadership Skills Training (Classroom or Online)
Our courses all aim to ensure organisations put the right talent in the right positions, improve individual capabilities, and positively impact business performance. Combining best practices from the top sales, recruitment , and management models with the real-world experience of our team, we have developed a set of courses that implement best practice within your business.
From “Structured Interview Skills”, to “Becoming a Trusted Advisor” and “First Time Manager” programs; BSA’s proprietary courses have been proven effective by dozens of customers over the last 15 years and are customized to meet your unique organizational goals.
Development AREAS:
Sales & Customer Engagement
From turning salespeople into trusted advisors to handling customer objections, presentation skills, negotiation and acquiring new/repeat business, our sales training provides world class results for the revenue generators in your company.
Leadership Essentials
Strong management skills are always needed and rarely taught. From “First Time Manager” training to executive coaching; our leadership essentials courses create leaders that are inspiring to follow.
Hiring & Retention
The people we hire are the most important thing we do for a businesses. The people we keep motivated are the most important thing we do in a business. From hiring talent, to behavioral interview skills, our courses put the right people in the right place.
Performance Management
How to get the most from our people? This question is core to BSA’s mission. Realizing full potential is a balance of stretch and measurement. From setting SMART objectives to reviewing & influencing performance, we teach the skills that are needed to optimize performance.
Our Clients
Cases

Case Study A- Sales Culture Transformation
Nasdaq listed tech firm; design and deliver a regional sales training program with the stated objective of transitioning customer engagement culture from a product sales culture to a “trusted advisor”, consultative approach to account retention and penetration within sales and technical project teams.

Case Study B- Hiring & On-boarding Framework
Multinational investment management firm; create and rollout hiring and performance management processes for the APAC regional offices. Identification, selection, and documentation of systems, vendors and operating procedures needed to scale a regional hiring and on-boarding strategy for use in lieu of a formal HR department.
Testimonials
“Jerrell has done great work with us as a trainer at our Bank on capability building for hiring managers. Jerrell proved to be a great sparring partner and expert on strategic hiring. he is an impactful professional, bringing great solutions and lasting results.”
-Regional HR Director, Global Bank
Pragmatic, proactive and straight to the point are the words that spring to mind when I think back to our work together. The foundations Jerrell laid when helping us storyboard our pitch to candidates still informs our practices today. The real world approach helped generate talking points that were much more resonant than typical HR / recruitment jargon.
-Business Transformation Head, Insurance Multinational